Market Smarter: How to Rewrite the Marketing Playbook in Women's Sports

Join key powerhouse industry players driving the momentum behind women's sports! This dynamic panel discussion will explore the explosive growth of the women's sports industry—and the branding, marketing, and advocacy opportunities it brings.

Whether you are an advertising executive, marketing professional, brand ambassador, media maven, or are simply a fan—this is your front-row seat to game-changing strategies that will help you Market Smarter. That's Chicago AF.

Agenda

8:30 AM - 9:00 AM

Event Check-In

9:00 AM - 10:00 AM

Panel

10:00 AM - 11:00 AM

Networking & Breakfast

Speakers

Bridget Brennan (CEO of Female Factor)

Bridget Brennan

CEO of Female Factor

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Karen Leetzow (President of Chicago Stars FC)

Karen Leetzow

President of Chicago Stars FC

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Lennell Perry (Assistant Vice President of Partnership Activation and Business Development at Gallagher)

Lennell Perry

Assistant Vice President of Partnership Activation and Business Development at Gallagher

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Sponsors and Partners

Organizer

Event Host